The approach that works best is first to demonstrate the value of Effective Intelligence through a live project targeting on your corporate objectives using Effective Intelligence Associates. Having experienced the evidence for yourself, you are then better placed to decide whether you continue to use your chosen Associates, or instead proceed to licensing. Of course, you can employ a combination and many companies do both.

If it is to be licensing in-house, then a key step is choosing the people from among your staff who can best assure results for your organisation. We recommend that they need intellectual energy and conceptual power, as well as experience of coaching and training. Often the people to choose are the very ones you can least afford to spare. Of course they must also welcome the opportunity; it can be a tough assignment to boost the thinking competences of colleagues who may be better or at least senior to them. Luckily, the armoury of Effective Intelligence justifies the courage entailed! Our history shows that those who are licensed in-house go on to promotion and greater contribution to the business. Effective Intelligence acts as a hothouse, enhancing their skills and performance for all manner of work. Licensing works best when at least two people work together in-house, and where there is a senior champion, who is supporting the initiative strategically. Some organisations have licensed up to 20 in-house.

Unlike a franchise, there is a range of choices for in-house licensing: you choose how much you need to meet company objectives, when, and how far it should be spread. The Accreditation programme is then tailored to your timings and purposes, and may develop over the years as the organisation's objectives and priorities change. A support service is in place throughout the years you continue your Effective Intelligence licensing.

For more information Contact us.