Licensing directly into your organisation is usually chosen when:
•   you want a large number of employees to raise performance within a short timescale
•   you have an in-depth need with a long-term application of Effective Intelligence to be embedded system-wide, requiring continuous diffusion
•   you want to leverage your intellectual capital with Effective Intelligence in the most cost-effective way inside your business

Among the 80 firms who have taken up in-house licensing long-term are companies such as Philips, Shell, Nestle, Roche. Such has been the value to them that several have continued licensing for over 10 years, two even for 35 years. The Cabinet Office of the UK Government has sponsored a significant seven year in–house project for local governments.

Medium-sized and smaller firms, or often departments or divisions in larger businesses may prefer to engage an Effective Intelligence Associate. This way they gain the benefits of experience and commitment without dedicating their own staff. Please visit About Us for information about Associates.